Audience
1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience?
Blinks
the mainstream
the aspirer
2) What audience pleasures are offered by the music video for How You Like That?
2) What audience pleasures are offered by the music video for How You Like That?
Diversion - Performance, fast pace
Personal relationship - fan interaction online
Personal identity - fandom, copying the look of band members
Surveillance - knowledge of Korean music and culture
3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?
3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?
0:44 seconds in because it has all four of the girls in doing their most popular choreography and they all look stunning
1:41 because they are all in it wearing amazing outfits doing an an iconic dance on an iconic set
0:19 because Jennie is most biased and she is wearing a very sparkly and beautiful outfit
4) How was the How You Like That music video marketed and promoted to the audience?
4) How was the How You Like That music video marketed and promoted to the audience?
It was preceded by teasers
They had a reality show on YouTube
It has a dance performance video
5) Why is K-pop a global phenomenon and what has helped it to become so popular?
It is mainstream and a unique genre. It also has an addictive melody that attract listeners and they post a lot on social media.
Industry
1) How were BLACKPINK formed and what records have they broken?
1) How were BLACKPINK formed and what records have they broken?
They auditioned for YG entertainment and were selected to start training.
There were lots of people chosen but only these four girls made it through training and debut as blackpink.
Fastest music video to achieve 100,200 and 600 million views.
Most viewed within 24 hours for a music video (86 million)
Most watched premiere (1.66 million concurrent viewers)
3rd most viewed music video of 2020
2) What other successful artists have YG Entertainment created? You may need to Google this.
The most famous groups and idols:
Blackpink - Ddu-du Ddu-du, kill this love and how you like that
babymonster - sheesh, batter up and drip
Bigbang - Fantastic baby, lets not fall in love and bang bang bang
2ne1 - I am the best, come back home and lonely
PSY - Gangnam style ang gentleman
G-dragon - power, too bad and home sweet home
Treasure - JikJin, boy and I love you
GD and TOP
other groups and idols:
1TYM
Wheesung
Gummy
SECHSKIES
CL
WINNER
iKON
iKON
Stony skunk
Epik High
45RPM
Soulstar
swi.T
Lexy
AKMU
se7en
Yang hyun-suk
3) How has technology and the internet (known as technological convergence) changed the way audiences consume music videos?
People used to watch music videos on music channels on TV.
People used to and still do listen to music on the radio.
People used to listen to music on CDs and Walkman
Now people watch music videos on YouTube
Now people listen to music on streaming services e.g. Spotify
4) How do BLACKPINK and K-pop show that the media and music industries are now global?
Blackpink are a Korean group but they are very famous in the Philippians, Indonesia, UK and USA
5) How are UK-based music videos regulated and what types of content require warnings?
They are regulated by the BBFC they consider bad language, dangerous behaviour presented as safe, drug misuse, sexual behaviour and nudity, and threatening behaviour and violence.
Comments
Post a Comment